When done correctly SEO can increase your business's exposure to your target audience, increase your visibility in a crowded marketplace, and ultimately drive more sales.
Before we talk about what we do, we feel it's important to mention what we don't do.
We don't try to constantly find and exploit "loopholes" in the way that the search engines function. These practices are typically referred to as "Black Hat" tactics. While they may be able to achieve temporary gains they more often than not result in severe ranking penalties further down the road.
Zelos is proud to be a 100% "White Hat" SEO firm. Instead of trying to trick and cheat the search engines we give them what they want: quality, authority content tailored towards maximizing user value.
We like to say that we're in the business of winning the internet. For any niche that our clients are competing in we research what users/customers in that market are searching for, we analyze the competitors in that space, and then we outperform them at every step.
